GRAND OPENING OF LORD’S 1974 AT THE GARDENS MALL TRIBUTE
LORD’s 1974: The New Brandmark of LORD’s LORD’s has reached another milestone after four decades, the company has launched in 2017 a new label –LORD’s 1974. The new brand carries the founding heritage year along with the prominent house name.
LORD’s 1974 is an entry-level luxury label specializing in both men’s formal and casual wear. The brand’s main vision is to proliferate as the finest Malaysian luxury menswear brand with a renown for its fine craftsmanship, best quality natural raw materials and contemporary style.
Each season will feature a contemporary seasonal approach while retaining a classic series pervaded in timeless elegance.
The ready-to-wear label is made in the heart of Kuala Lumpur at the highest standards of craftsmanship. Utilising the finest European fabrics sourced from global renowned mills, each product is uncompromised in quality and aesthetics.
LORD’s 1974 also features a new premium service line, our new Made-to-Measure program.
“We listen to what our customers want and meticulously measure every customer. Then we’ll suggest the best combination of fabrics in terms of colour and material type, cut and style to ensure that the end result flatters the customer” – Mr Robert Loh, Founder of LORD’s Tailor.
Watch the video highlights on LifestyleAsia.com > http://www.lifestyleasia.com/508674/lords-1974-grand-opening/