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The Primadonna Life by Delonghi Malaysia

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Kenny Loh has always had a creative streak. With most of his childhood and holidays spent in a tailor shop, the move from art school to graphic designer, then store apprentice to Creative Director of Lord’s Tailor feels natural, and he speaks proudly of being the successor to his father.

Lord’s Tailor went on to make bespoke suits for Malaysian prime minister Tun Dr Mahathir Mohamad, actor Mel Gibson and renowned shoe designer Datuk Jimmy Choo. Most recently, the brand contributed to a scene in hit film Crazy Rich Asians, where Charlie Wu (Harry Shum Jr.) is seen wearing a sleek navy blue tux in one of the final acts.

What is the difference between bespoke tailoring and made-to-measure? For the latter, customers try on an existing design, which is then fine-tuned to fit them. For bespoke tailoring, no two suits from two different people are alike. Each suit is made from scratch, catering to the individual’s taste and exact size.

View the video on Delonghi’s Primadonna website >>

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